Repmanager helps retailers respond to reviews quickly, consistently, and at scale. On average, connected chains save 4 hours a week on review management.
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Rotterdam
Problem
Very disappointed with the service. My return wasn't handled well and the staff seemed to have little interest.
Answered automatically
Sorry to hear that, Lisa. This isn't how we want it to be. Please reach out to our location manager Sarah de Groot at 010-123 456, then we'll make sure it's resolved.
With Repmanager, you get all the tools you need to take your online reputation in retail seriously, without it costing you much time or effort.
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Returns, staff experience, and product complaints, all categorized per type of interaction. From first visit to repeat purchase.
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Make sure you reply to every review within an hour with our review auto-reply. Link it to your trained AI or to fixed reply templates.
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AI trained on retail terminology, return experiences, and product feedback. Responds professionally to complaints about waiting times and enthusiastically to compliments about your staff.
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Track reputation per location, per brand, per store manager. See which location scores best, and why.
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Manage all your branches from one dashboard. From head office to shop floor, one overview, full control.
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Let store managers handle their own location, while you keep the overview from a master account.

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Repmanager helps retailers respond to reviews quickly, consistently, and at scale. On average, connected chains save 4 hours a week on review management.
Set the rules for when Repmanager replies automatically, based on stars, sentiment, or keywords. Every review gets a response within the hour, even during peak sales or the holidays, without pulling your staff off the shop floor.
Train the AI per location on your tone of voice, return policy, and product knowledge.
Replies feel like they came from the store manager themselves, whether you have one store or fifty.
Managing multiple locations? We'll set up a custom trial
We'll look at your structure together and configure Repmanager for your locations.
With Repmanager, you get all the tools you need to take your online reputation in retail seriously, without it costing you much time or effort.
Notifications
Get notified the moment a new review comes in, configurable per location and per sentiment. Know within minutes what's happening and reply within Google's 24-hour window, even on busy days.
AI-driven replies
The AI writes responses in your tone of voice, trained on your own guidelines and exceptions per location. You decide whether to send, edit, or auto-publish, one click and the reply is ready.
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Advanced review automation
Set the rules for when Repmanager replies automatically, based on stars, sentiment, or keywords. Link the trigger to your trained AI or to fixed templates, organization-wide or per location.Stel zelf in .
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Central review management for multi-location dealers
Manage all reviews from all your locations in one dashboard, filter by location or location group, and see exactly where action is needed. No scattered tabs, no forgotten replies, just one central overview for the entire business.
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Roles and user management
Give location managers access to their own location while you keep oversight from a master account. Decide per role who can reply to reviews, change settings, or just view.
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Review analytics
Track your reputation per location, per brand, and over time in clear dashboards. See which locations score best, where complaints come back, and where growth is happening — no spreadsheet required.
Calculate how much Repmanager costs for your organization
Lite
For organizations with one location that want to manage reviews professionally and systematically.
$29
ex. VAT
Monthly
Features:
Manage Google reviews
Manage customer reviews
Smart, customizable review notifications
Automatic replies with auto-reply
Trainable AI in your tone of voice
1 user
1 location
E-mail support
Unlimited AI replies
Comprehensive review analytics
Google Business Profile integration
Fully automated AI auto-reply
Most popular
Pro
For businesses with multiple locations that want to manage per location and leave nothing to chance.
$149
ex. VAT
Monthly
Everything in Lite, plus:
5 locations included
Extra locations: flexibly scalable
Unlimited AI replies
Personal onboarding and AI setup help
Email and meeting support
Multi-user access
User roles and permissions management
Rep Shield spam detection
Enterprise
For large organizations with complex structures. Fully tailored to your needs
On request
ex. VAT
Monthly
Everything from Lite/Pro, plus:
From 70 locations
Fully custom
Dedicated onboarding
Priority support
Custom solution
Lite
For organizations with one location that want to manage reviews professionally and systematically.
$24
ex. VAT
Monthly
Includes
Manage Google reviews
Manage customer reviews
Smart, customizable review notifications
Automatic replies with auto-reply
Trainable AI in your tone of voice
1 user
1 location
E-mail support
Unlimited AI replies
Comprehensive review analytics
Google Business Profile integration
Fully automated AI auto-reply
Most popular
Pro
For businesses with multiple locations that want to manage per location and leave nothing to chance.
$124
ex. VAT
Monthly
Everything in Lite, plus:
5 locations included
Extra locations: flexibly scalable
Unlimited AI replies
Personal onboarding and AI setup help
Email and meeting support
Multi-user access
User roles and permissions management
Rep Shield spam detection
Enterprise
For large organizations with complex structures. Fully tailored to your needs.
On request
ex. VAT
Monthly
Everything from Lite/Pro, plus:
From 70 locations
Fully custom
Dedicated onboarding
Priority support
Custom solutions
Everything you need to know about Repmanager
Yes. You can try Repmanager for free. If you have multiple stores, we are happy to set up the trial period together, so you can test it with the right locations, user roles and review settings
For one store, Repmanager starts with the Lite package. For retail chains with multiple locations, the Pro package is usually the best fit. The price depends on the number of locations you want to connect.
Yes. The AI can be configured around your tone of voice, return policy, service guidelines and location-specific information. This keeps your replies consistent with your brand, even when reviews are managed per store
Yes. You decide which reviews can be answered automatically and which ones should be checked manually first. For example, negative reviews, return complaints, product complaints or comments about staff.