All customer feedback in one place, organized, searchable and immediately actionable. The Review Manager is Repmanager's beating heart. This is where all Google reviews come in, from all your locations, in one central environment. No more separate tabs. No Excel sheets. No forgotten comments. One place where you can immediately see what customers say, where and when.
Whether you have one location or dozens: with the Review Manager, you can maintain an overview and control.

Amsterdam
Issue
Very disappointed with the service. The appointment was canceled and the staff seemed very disinterested.
Answered automatically
What a shame to hear, Ben. We take our service level very seriously. Therefore, please contact our branch manager Mark Jansen on 020-123 456 so that we can come to an appropriate solution.
Review Manager is een functie in Repmanager waarin alle reviews van al je vestigingen samenkomen in één centrale tijdlijn, met filters op status, sentiment en urgentie. Je ziet in één oogopslag wat er gezegd wordt en op welke locatie. Voor bedrijven met meerdere filialen is het mogelijk om reviews te filteren per vestiging of locatiegroep. Zo zie je precies welke locaties goed scoren, en waar bijgestuurd moet worden. Dit maakt het bijzonder geschikt voor franchises, ketens of MKB-bedrijven met meerdere teams die klantfeedback serieus nemen.

1
APK complaints, sales experiences and workshop feedback - all categorized by type of interaction. From test drive to aftersales.
1
Perfect for organizations with multiple offices or teams. Everyone works from the same review environment.
1
Perfect for organizations with multiple offices or teams. Everyone works from the same review environment.
Create order by filtering for outstanding, old, or already answered reviews. Immediately filter the reviews that are important to you at that moment. No noise, get started right away.

For each review, you can see which location, what the sentiment is, and whether it concerns a compliment, a question or a complaint. Reviews waiting for an answer are immediately noticeable. You don't have to look for what's urgent. That's already there.
From the same overview, you open the review, read the draft response that the AI has prepared, and send it immediately or modify it. No switching between tabs, no copying and pasting.

You'll see a review coming in. You click “Generate with AI”. Repmanager creates an answer in the tone of your brand: no generic text, but a response that matches what the guest wrote.
Do you like it? You send it immediately. Do you want to change something? You edit it yourself. Do you want a different perspective? You generate a new variant. The control stays with you, not the typing.

Each review has metadata that tells you something immediately: when the review was posted, when it was retrieved, and when it was answered. You see the location, the number of stars, the sentiment and the category. And you'll see the status: unanswered, answered automatically, answered manually, or adjusted.
For reviews that require more attention, there is a note field. You write what you want in it: an internal explanation, an appointment with a colleague, a reminder for the regional manager. The note is visible to the team members you appoint, and no one else. This way, the context stays with the review, instead of disappearing somewhere in a mail chain.

50+
Reliable partners




Calculate how much Repmanager costs for your organization
Free
All your reviews in one place, with AI replies. Start for free, no payment details needed.
$0
Monthly
Included
1 location, with Google and Klanten Vertellen connected
All your reviews in one overview
Instant notification for every new review
25 AI replies per month
Dashboard with your reputation score
Free, no payment details
Lite
For business owners with one location who want to manage and automate their reviews professionally.
$39
ex. VAT
Monthly
Everything in Free, plus:
Up to 5 locations
Unlimited AI replies
AI trained on your tone of voice
Reply rules that answer reviews automatically
Review invitations via email and QR code
In-depth review analytics
Email support
Most popular
Pro
For organizations with multiple locations that want full control and automation at location level.
$149
ex. VAT
Monthly
Everything in Lite, plus:
5 locations included, expandable up to 70
Unlimited users, with roles and permissions
Rep Shield blocks risky replies and filters spam
KPI targets for rating, response rate and response time
Compare locations side by side
Biggest complaints and compliments from your reviews
Personal onboarding and help with your AI settings
Support via email and meetings
Free
All your reviews in one smart dashboard, with 25 AI replies per month. Free to use, no payment details required.
€0
Monthly
Included
1 location, with Google and Klanten Vertellen connected
All your reviews in one overview
Instant notification for every new review
25 AI replies per month
Dashboard with your reputation score
Free, no payment details
Lite
For business owners who want every review answered, without chasing them yourself. Unlimited AI replies and auto-reply.
€32
ex. VAT
Monthly
Everything in Free, plus:
Up to 5 locations
Unlimited AI replies
AI trained on your tone of voice
Reply rules that answer reviews automatically
Review invitations via email and QR code
In-depth review analytics
Email support
Most popular
Pro
For organisations with multiple locations that want control per location. Compare locations, track KPI goals and work with your whole team.
€124
ex. VAT
Monthly
Everything in Lite, plus:
5 locations included, expandable up to 70
Unlimited users, with roles and permissions
Rep Shield blocks risky replies and filters spam
KPI targets for rating, response rate and response time
Compare locations side by side
Biggest complaints and compliments from your reviews
Personal onboarding and help with your AI settings
Support via email and meetings
Managing multiple locations? We'll set up a custom trial
We'll look at your structure together and configure Repmanager for your locations.
Everything you need to know about Repmanager
In the Review Manager, you can see all connected reviews in one central place, including Google Reviews and client reviews. For each review, you can see which location it belongs to, how many stars were given, the sentiment and whether the review has already been answered.
Yes. You can filter reviews by location, location group, status, sentiment, urgency and spam. This makes it easy to quickly view unanswered reviews, negative reviews or reviews from a specific location.
Yes. You can reply directly from the Review Manager. You can write a response yourself, generate an AI reply or edit an existing response before publishing it.
Yes. The Review Manager is built for collaboration. Team members can be given roles and permissions, so they only access the right locations or review tasks. You can also add internal notes, keeping context, agreements and follow-up attached to the review.