Review Manager

Have full control over your customer reviews with the Review Manager

All customer feedback in one place, organized, searchable and immediately actionable. The Review Manager is Repmanager's beating heart. This is where all Google reviews come in, from all your locations, in one central environment. No more separate tabs. No Excel sheets. No forgotten comments. One place where you can immediately see what customers say, where and when.


Whether you have one location or dozens: with the Review Manager, you can maintain an overview and control.

Repmanager only reads your reviews and only posts replies you allow. Nothing changes on your business profile. You can disconnect at any time.

Amsterdam

Issue

Ben Jacobs
Amsterdam, North Holland

Very disappointed with the service. The appointment was canceled and the staff seemed very disinterested.

Answered automatically

What a shame to hear, Ben. We take our service level very seriously. Therefore, please contact our branch manager Mark Jansen on 020-123 456 so that we can come to an appropriate solution.

Vondel & Zonen AmsterdamGoogle Business-profiel
Gekoppeld
Vondel & Zonen RotterdamGoogle Business-profiel
Gekoppeld
Klanten Vertellen
Klanten VertellenAlle vestigingen
Gekoppeld
Eén tijdlijn, alle reviews
PR
Priya Raman
Same-day geholpen terwijl ik zonder afspraak binnenliep.
Rotterdam
MK
Marloes KuiperKlanten Vertellen
Duidelijke communicatie en netjes op tijd klaar.
Utrecht
JB
Joost Bakker
De afspraak stond om 9 uur, maar het werd eind van de middag.
Amsterdam
3 locaties gekoppeld, alle reviews op één plek
AI-richtlijnenStel in voor je hele organisatie of per locatieHele organisatieSpecifieke locatie
Merkstem instellen
ToonVriendelijk en persoonlijk
AntwoordlengteKort en concreet
Emoji-gebruikGeen
ContactpersoonSanne (Amsterdam)
Geavanceerde instellingen
Begin elk antwoord met "Beste [naam]" en noem geen prijzen.
Voorbeeld in jouw merkstem
Beste Marloes, dank je wel voor je review! Fijn dat alles netjes op tijd klaar was. Heb je nog vragen, dan helpt Sanne je graag verder.
Elke reactie klinkt vanaf nu als jouw organisatie
Antwoordregel actief4–5 sterren, automatisch AI-antwoord1–3 sterren, melding naar jou en geen auto-reply
PR
Priya Raman
Vondel & Zonen Rotterdam
Zojuist
Same-day geholpen terwijl ik zonder afspraak binnenliep. Vriendelijk, snel en de prijs was precies wat er was afgesproken.De afspraak stond om 9 uur, maar het werd pas eind van de middag opgeleverd. Niemand belde om het te laten weten.
Beantwoord
AI-antwoord
Dank je wel voor je mooie woorden, Priya! Fijn dat we je meteen konden helpen. Tot de volgende keer bij Vondel & Zonen Rotterdam.
Automatisch geplaatst op Google
Melding naar jou verstuurd, deze review wacht op jouw reactie
1
Nieuwe negatieve reviewVondel & Zonen Amsterdam, wacht op opvolging
JB
Joost Bakker
Vondel & Zonen Amsterdam
Zojuist
De afspraak stond om 9 uur, maar het werd pas eind van de middag opgeleverd. Niemand belde om het te laten weten.
Opgevolgd
Interne opmerking
@Sanne kun jij dit oppakken? Klant is niet teruggebeld over de latere oplevering.
SDSanne getagd, zij ziet deze review direct in haar overzicht
Context opgevraagd bij de vestigingsmanager Amsterdam
Opgevolgd met de juiste context, niets blijft liggen
DashboardVondel & Zonen, alle locaties, deze maand
82
Reputatiescore
Alle locaties samen, op basis van beoordelingen, reactiesnelheid en opvolging.
Stijgend sinds de start
Reactiepercentage
100%
elke review beantwoord
Reactietijd
12 min
van dagen naar minuten
Sentiment78% positief
Top complimentenTrend t.o.v. vorige periode
Personeel & service
vooral: service en servicekwaliteit
5%124›
Communicatie
vooral: informatievoorziening en communicatie
21%29›
Grip op je reputatie, zonder er dagelijks aan te denken
Review manager Vondel & Zonen, alle locaties
Alles 200 Urgent 10 Te lang open 3
Karim Aydin
Twee keer teruggebeld over de eindafrekening, twee keer een toezegging gekregen.
Klantenvertellen Amsterdam Geëscaleerd
Bas Hendriks
Ik moest langer wachten dan gepland, maar ik werd vooraf gebeld en netjes op de hoogte gehouden.
Kiyoh Utrecht Beantwoord
Ilse Groenewoud
Thijs heeft echt meegedacht toen mijn planning in de war liep. Binnen een dag geregeld.
Google Rotterdam Beantwoord
Anneliese Vos
Zijn jullie op zaterdag nog tot 16 uur open? Op de site staat iets anders dan op Google.
Klantenvertellen Utrecht Onbeantwoord
Martijn de Wit
Prima geholpen, prijs zoals afgesproken. Alleen het wachten aan de balie duurde wat lang.
Kiyoh Amsterdam Beantwoord
BH
Bas Hendriks
KiyohVondel & Zonen Utrecht
10/10
Positieve review, lage urgentie. Waardering voor het contact onderweg. Wachttijd liep uit, maar werd opgevangen door de communicatie.

Ik moest langer wachten dan gepland, maar ik werd vooraf gebeld en daarna netjes op de hoogte gehouden.

Openbaar op Kiyoh Voorgestelde toon: waarderend
Dank je wel, Bas. We bellen liever een keer te veel dan te weinig, dus fijn om te horen dat dat voor jou uitmaakte. Tot de volgende keer in Utrecht.
Geplaatst op Kiyoh Genereer met AI 148/1000
Review-uitnodigingen Vondel & Zonen Utrecht, 34 klanten geholpen
Kies je kanaal
E-mailAutomatisch, een dag na de afspraak
WhatsAppVoor klanten die hun mail niet lezen
QR-codeOp de balie, in de auto, op de bon
Scan en schrijf een reviewEén QR per vestiging, direct naar je Google-profiel
Verstuur 34 uitnodigingen Nooit dubbel, nooit aan wie al schreef
Deze week
Verstuurd
34
3 kanalen
Geopend
27
79 procent
Nieuwe reviews
11
gem. 4,8 sterren
Van uitnodiging naar review32 procent
SD
Sanne de Boer
Goeie service en fijne communicatie.
Google via QR op de balie, 2 minuten geleden
Rep Shield Vondel & Zonen Utrecht, auto-reply staat aan
Actief
Binnengekomen vandaag
LV
Lotte Vermeulen
Snel geholpen en netjes uitgelegd wat er gedaan is.
Google Automatisch beantwoord
PW
Peter de Wit
Derde keer terug voor hetzelfde probleem. Als dit niet opgelost wordt, schakel ik een advocaat in.
Google Tegengehouden Juridisch signaal
D
Deals4U
Beste deal ooit!!! Kijk op mijn profiel voor gratis tegoed
Google Spam, niet beantwoord
12automatisch beantwoord 2tegengehouden
Tegengehouden
PWPeter de Wit
Derde keer terug voor hetzelfde probleem. Als dit niet opgelost wordt, schakel ik een advocaat in.
GoogleUtrecht
Waarom tegengehouden
Juridisch signaal 1 ster Herhaalde klacht
AI-antwoord gepauzeerdHier reageert een mens op
Doorgezet naar Mark JansenVestigingsmanager Utrecht
Melding verstuurdPer e-mail, direct na binnenkomst
Review Manager

Choose how to respond

Review Manager is een functie in Repmanager waarin alle reviews van al je vestigingen samenkomen in één centrale tijdlijn, met filters op status, sentiment en urgentie. Je ziet in één oogopslag wat er gezegd wordt en op welke locatie. Voor bedrijven met meerdere filialen is het mogelijk om reviews te filteren per vestiging of locatiegroep. Zo zie je precies welke locaties goed scoren, en waar bijgestuurd moet worden. Dit maakt het bijzonder geschikt voor franchises, ketens of MKB-bedrijven met meerdere teams die klantfeedback serieus nemen.

Start for free

1

Everything in one timeline

APK complaints, sales experiences and workshop feedback - all categorized by type of interaction. From test drive to aftersales.

1

Filter by location (group)

Perfect for organizations with multiple offices or teams. Everyone works from the same review environment.

1

Suitable for franchises

Perfect for organizations with multiple offices or teams. Everyone works from the same review environment.

Manual or automatic replies to sentiment, stars and keywords. Adjustable by location.

With Repmanager, you get all the tools you need to take your online reputation seriously in the automotive industry without spending a lot of time or effort
Filtering

Smart filters for
targeted follow-up

Create order by filtering for outstanding, old, or already answered reviews. Immediately filter the reviews that are important to you at that moment. No noise, get started right away.

Start for free

1

Sentiment

The AI reads each review and sets the tone. Do you want to get rid of the negative reviews first on a busy Monday morning? One click. Trigger words like “disappointed” or “bad contact” are marked separately so they never disappear between compliments.

1

Intention

Not every review deserves the same response. A compliment can be done in two sentences. A complaint requires a personal response. A question wants a concrete answer. Filter by the category that matches the time you have.

1

Status

Unanswered, automatically, manually, or modified. Each review has a clear status. This way, you can see in one view which reviews are still open, which ones the AI has already dealt with and which have been modified by a colleague. No duplication of work, no forgotten response.

1

Urgency

One star, a trigger word, or a review that has been open for three days, you don't want to leave them at the bottom of the stack. The urgency filter brings them to the top. What can wait until tomorrow stays there.

1

Spam

Spam out, real reviews in. Rep Shield recognizes suspicious reviews automatically. copy-paste texts, short-tempered competitors, or accounts that have never been anywhere before. You can find them under your own filter and report them to Google with one click. This way, your average remains an honest reflection of who really stopped by.

Context by review, 
at a glance

For each review, you can see which location, what the sentiment is, and whether it concerns a compliment, a question or a complaint. Reviews waiting for an answer are immediately noticeable. You don't have to look for what's urgent. That's already there.

From the same overview, you open the review, read the draft response that the AI has prepared, and send it immediately or modify it. No switching between tabs, no copying and pasting.

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Respond easily with AI

You'll see a review coming in. You click “Generate with AI”. Repmanager creates an answer in the tone of your brand: no generic text, but a response that matches what the guest wrote.
‍
Do you like it? You send it immediately. Do you want to change something? You edit it yourself. Do you want a different perspective? You generate a new variant. The control stays with you, not the typing.

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Review Manager as a workplace, not just an inbox

Each review has metadata that tells you something immediately: when the review was posted, when it was retrieved, and when it was answered. You see the location, the number of stars, the sentiment and the category. And you'll see the status: unanswered, answered automatically, answered manually, or adjusted.

For reviews that require more attention, there is a note field. You write what you want in it: an internal explanation, an appointment with a colleague, a reminder for the regional manager. The note is visible to the team members you appoint, and no one else. This way, the context stays with the review, instead of disappearing somewhere in a mail chain.

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50+

Reliable partners

5.0

“With three branches and growing brands such as Omoda and Jaecoo, Repmanager saves us 30 minutes every day. That time goes to customers in the showroom.”

Robin Jongerius

Hans Jongerius

5.0

“With three branches and growing brands such as Omoda and Jaecoo, Repmanager saves us 30 minutes every day. That time goes to customers in the showroom.”

Robin Jongerius

Hans Jongerius

Pricing

What are Repmanager's prices

Calculate how much Repmanager costs for your organization

Start for free

Free

All your reviews in one place, with AI replies. Start for free, no payment details needed.

€0

Monthly

Start for free

Included

1 location, with Google and Klanten Vertellen connected

All your reviews in one overview

Instant notification for every new review

25 AI replies per month

Dashboard with your reputation score

Free, no payment details

Lite

For business owners with one location who want to manage and automate their reviews professionally.

€39

ex. VAT

Monthly

Start for free

Everything in Free, plus:

Up to 5 locations

Unlimited AI replies

AI trained on your tone of voice

Reply rules that answer reviews automatically

Review invitations via email and QR code

In-depth review analytics

Email support

Most popular

Pro

For organizations with multiple locations that want full control and automation at location level.

€149

ex. VAT

Monthly

Number of locations
5 20 35 50 70

Everything in Lite, plus:

5 locations included, expandable up to 70

Unlimited users, with roles and permissions

Rep Shield blocks risky replies and filters spam

KPI targets for rating, response rate and response time

Compare locations side by side

Biggest complaints and compliments from your reviews

Personal onboarding and help with your AI settings

Support via email and meetings

Free

All your reviews in one smart dashboard, with 25 AI replies per month. Free to use, no payment details required.

€0

Monthly

Start for free

Included

1 location, with Google and Klanten Vertellen connected

All your reviews in one overview

Instant notification for every new review

25 AI replies per month

Dashboard with your reputation score

Free, no payment details

Lite

For business owners who want every review answered, without chasing them yourself. Unlimited AI replies and auto-reply.

€32

ex. VAT

Monthly

Start for free

Everything in Free, plus:

Up to 5 locations

Unlimited AI replies

AI trained on your tone of voice

Reply rules that answer reviews automatically

Review invitations via email and QR code

In-depth review analytics

Email support

Most popular

Pro

For organisations with multiple locations that want control per location. Compare locations, track KPI goals and work with your whole team.

€124

ex. VAT

Monthly

Number of locations
5 20 35 50 70

Everything in Lite, plus:

5 locations included, expandable up to 70

Unlimited users, with roles and permissions

Rep Shield blocks risky replies and filters spam

KPI targets for rating, response rate and response time

Compare locations side by side

Biggest complaints and compliments from your reviews

Personal onboarding and help with your AI settings

Support via email and meetings

Start today. Post your first reply today.

Free for one Google profile, no payment details. Managing multiple locations? Book a 15-minute demo.

More than 35 companies went before you.

Book a demo
Start for free

Repmanager only reads your reviews and only posts replies you allow. Nothing changes on your business profile. You can disconnect at any time.

Features

FAQs

Everything you need to know about Repmanager

Not finding your answer? Contact us

Which reviews can I see in the Review Manager?

In the Review Manager, you can see all connected reviews in one central place, including Google Reviews and client reviews. For each review, you can see which location it belongs to, how many stars were given, the sentiment and whether the review has already been answered.

Can I filter reviews by location, status or urgency?

Yes. You can filter reviews by location, location group, status, sentiment, urgency and spam. This makes it easy to quickly view unanswered reviews, negative reviews or reviews from a specific location.

Can I reply to reviews directly from the Review Manager?

Yes. You can reply directly from the Review Manager. You can write a response yourself, generate an AI reply or edit an existing response before publishing it.

Can multiple team members work together in the Review Manager?

Yes. The Review Manager is built for collaboration. Team members can be given roles and permissions, so they only access the right locations or review tasks. You can also add internal notes, keeping context, agreements and follow-up attached to the review.