Dashboard

Steer your entire organization on reviews with the review analytics dashboard

The dashboard is the review analytics layer of Repmanager. One screen answers the question every multi-location organization struggles with: how are we actually doing, per location and as a whole? You see your organization's Reputation Score, your performance against your KPI goals, the sentiment in your reviews and a side-by-side comparison of all your locations. Not to handle reviews, but to steer.

Open the dashboard on Monday morning and within a minute you know which location needs attention, which complaint came up most this week and whether your response time is still within the agreed target.

Amsterdam

Issue

Ben Jacobs
Amsterdam, North Holland

Very disappointed with the service. The appointment was canceled and the staff seemed very disinterested.

Answered automatically

What a shame to hear, Ben. We take our service level very seriously. Therefore, please contact our branch manager Mark Jansen on 020-123 456 so that we can come to an appropriate solution.

Vondel & Zonen AmsterdamGoogle Business-profiel
Gekoppeld
Vondel & Zonen RotterdamGoogle Business-profiel
Gekoppeld
Klantenvertellen
KlantenvertellenAlle vestigingen
Gekoppeld
Eén tijdlijn, alle reviews
PR
Priya Raman
Same-day geholpen terwijl ik zonder afspraak binnenliep.
Rotterdam
MK
Marloes KuiperKlantenvertellen
Duidelijke communicatie en netjes op tijd klaar.
Utrecht
JB
Joost Bakker
De afspraak stond om 9 uur, maar het werd eind van de middag.
Amsterdam
3 locaties gekoppeld, alle reviews op één plek
AI-richtlijnenStel in voor je hele organisatie of per locatieHele organisatieSpecifieke locatie
Merkstem instellen
ToonVriendelijk en persoonlijk
AntwoordlengteKort en concreet
Emoji-gebruikGeen
ContactpersoonSanne (Amsterdam)
Geavanceerde instellingen
Begin elk antwoord met "Beste [naam]" en noem geen prijzen.
Voorbeeld in jouw merkstem
Beste Marloes, dank je wel voor je review! Fijn dat alles netjes op tijd klaar was. Heb je nog vragen, dan helpt Sanne je graag verder.
Elke reactie klinkt vanaf nu als jouw organisatie
Antwoordregel actief4–5 sterren, automatisch AI-antwoord1–3 sterren, melding naar jou en geen auto-reply
PR
Priya Raman
Vondel & Zonen Rotterdam
Zojuist
Same-day geholpen terwijl ik zonder afspraak binnenliep. Vriendelijk, snel en de prijs was precies wat er was afgesproken.De afspraak stond om 9 uur, maar het werd pas eind van de middag opgeleverd. Niemand belde om het te laten weten.
Beantwoord
AI-antwoord
Dank je wel voor je mooie woorden, Priya! Fijn dat we je meteen konden helpen. Tot de volgende keer bij Vondel & Zonen Rotterdam.
Automatisch geplaatst op Google
Melding naar jou verstuurd, deze review wacht op jouw reactie
1
Nieuwe negatieve reviewVondel & Zonen Amsterdam, wacht op opvolging
JB
Joost Bakker
Vondel & Zonen Amsterdam
Zojuist
De afspraak stond om 9 uur, maar het werd pas eind van de middag opgeleverd. Niemand belde om het te laten weten.
Opgevolgd
Interne opmerking
@Sanne kun jij dit oppakken? Klant is niet teruggebeld over de latere oplevering.
SDSanne getagd, zij ziet deze review direct in haar overzicht
Context opgevraagd bij de vestigingsmanager Amsterdam
Opgevolgd met de juiste context, niets blijft liggen
DashboardVondel & Zonen, alle locaties, deze maand
82
Reputatiescore
Alle locaties samen, op basis van beoordelingen, reactiesnelheid en opvolging.
Stijgend sinds de start
Reactiepercentage
100%
elke review beantwoord
Reactietijd
12 min
van dagen naar minuten
Sentiment78% positief
Top complimentenTrend t.o.v. vorige periode
Personeel & service
vooral: service en servicekwaliteit
5%124›
Communicatie
vooral: informatievoorziening en communicatie
21%29›
Grip op je reputatie, zonder er dagelijks aan te denken
Review manager Vondel & Zonen, alle locaties
Alles 200 Urgent 10 Te lang open 3
Karim Aydin
Twee keer teruggebeld over de eindafrekening, twee keer een toezegging gekregen.
Klantenvertellen Amsterdam Geëscaleerd
Bas Hendriks
Ik moest langer wachten dan gepland, maar ik werd vooraf gebeld en netjes op de hoogte gehouden.
Kiyoh Utrecht Beantwoord
Ilse Groenewoud
Thijs heeft echt meegedacht toen mijn planning in de war liep. Binnen een dag geregeld.
Google Rotterdam Beantwoord
Anneliese Vos
Zijn jullie op zaterdag nog tot 16 uur open? Op de site staat iets anders dan op Google.
Klantenvertellen Utrecht Onbeantwoord
Martijn de Wit
Prima geholpen, prijs zoals afgesproken. Alleen het wachten aan de balie duurde wat lang.
Kiyoh Amsterdam Beantwoord
BH
Bas Hendriks
KiyohVondel & Zonen Utrecht
10/10
Positieve review, lage urgentie. Waardering voor het contact onderweg. Wachttijd liep uit, maar werd opgevangen door de communicatie.

Ik moest langer wachten dan gepland, maar ik werd vooraf gebeld en daarna netjes op de hoogte gehouden.

Openbaar op Kiyoh Voorgestelde toon: waarderend
Dank je wel, Bas. We bellen liever een keer te veel dan te weinig, dus fijn om te horen dat dat voor jou uitmaakte. Tot de volgende keer in Utrecht.
Geplaatst op Kiyoh Genereer met AI 148/1000
Review-uitnodigingen Vondel & Zonen Utrecht, 34 klanten geholpen
Kies je kanaal
E-mailAutomatisch, een dag na de afspraak
WhatsAppVoor klanten die hun mail niet lezen
QR-codeOp de balie, in de auto, op de bon
Scan en schrijf een reviewEén QR per vestiging, direct naar je Google-profiel
Verstuur 34 uitnodigingen Nooit dubbel, nooit aan wie al schreef
Deze week
Verstuurd
34
3 kanalen
Geopend
27
79 procent
Nieuwe reviews
11
gem. 4,8 sterren
Van uitnodiging naar review32 procent
SD
Sanne de Boer
Goeie service en fijne communicatie.
Google via QR op de balie, 2 minuten geleden
Rep Shield Vondel & Zonen Utrecht, auto-reply staat aan
Actief
Binnengekomen vandaag
LV
Lotte Vermeulen
Snel geholpen en netjes uitgelegd wat er gedaan is.
Google Automatisch beantwoord
PW
Peter de Wit
Derde keer terug voor hetzelfde probleem. Als dit niet opgelost wordt, schakel ik een advocaat in.
Google Tegengehouden Juridisch signaal
D
Deals4U
Beste deal ooit!!! Kijk op mijn profiel voor gratis tegoed
Google Spam, niet beantwoord
12automatisch beantwoord 2tegengehouden
Tegengehouden
PWPeter de Wit
Derde keer terug voor hetzelfde probleem. Als dit niet opgelost wordt, schakel ik een advocaat in.
GoogleUtrecht
Waarom tegengehouden
Juridisch signaal 1 ster Herhaalde klacht
AI-antwoord gepauzeerdHier reageert een mens op
Doorgezet naar Mark JansenVestigingsmanager Utrecht
Melding verstuurdPer e-mail, direct na binnenkomst
Dashboard

See at a glance where to take action

The dashboard is your Repmanager overview, featuring your reputation score, key KPIs, and complaint analysis for each location. You can see exactly what’s happening at a glance: how many reviews are unanswered, how many are urgent, and you can address them all with a single click. Below that, you can customize the timeframe and scope: view the entire organization, a specific group of locations, or an individual branch. Every KPI is compared against both the previous period and the same period last year, allowing you to track trends rather than just looking at a snapshot in time. This makes the dashboard ideal for dealer groups, franchises, and chains where regional managers or executives need to monitor multiple locations simultaneously.

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1

One score per location

The Reputation Score combines stars, response behavior and sentiment across all connected review integrations into one comparable number from 0 to 100. So you compare locations fairly.

1

Steer on your own goals

Set goals for response rate, response time and rating per organization or per location. The dashboard shows per KPI whether you are on track.

1

Built for multi-location

From 5 to 70+ locations: the location table puts all your locations side by side, sortable on the numbers that matter to you.

Review analytics at every level: Reputation score, KPI goals, sentiment and complaint analysis. Per location group and per location.

With Repmanager's review analytics you see not only what customers say, but also what to do about it. One overview for the board, regional managers and location managers.
Analytics

Review analytics: the numbers you steer on

The review analytics in the dashboard are built on six core metrics. Each metric shows your current status, the trend versus the previous period and the distance to your own goal. No more separate reports, everything sits in the same screen.

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1

Reputation Score

One score from 0 to 100 that sums up your entire review performance. The score is built from five components: star score, response rate, sentiment, response speed and replied on time. You see how you score per component, so you know exactly where your score comes from. And you compare with the same period last year.

1

Average rating

Your star score over the selected period, measured against the goal you set yourself. Below target? You see it immediately. Per location you see which ones pull the average up and which ones drag it down.

1

Response rate

The share of reviews that received a reply. In automotive often a hard KPI set by the importer, in other sectors a direct signal to customers and Google. The dashboard shows your rate against your goal, for example 95 percent.

1

Average response time

How fast you respond on average after a review comes in. You set your own SLA, for example 24 hours, and the dashboard shows whether you are on track. Did your response time drop from three days to seventeen hours? Then that is right there, as a concrete result of your approach.

1

Sentiment

The ratio between positive and negative reviews in the selected period. Sentiment looks beyond stars: a four-star review can still contain a serious complaint, and it counts. So you see whether a dip in your score is an incident or a pattern, before it hits your average.

1

Review volume

The number of new reviews over time, plotted per day for the selected period and compared with the previous one. Volume is the context for all your other numbers: a 3.5 score on two reviews means something different than on two hundred. If volume drops at a location, you know it is time for review invitations.

Know what customers say most, without reading everything

The dashboard automatically groups all reviews by topic. You see the top complaints and top compliments of the selected period, including the trend: a red arrow pointing up at Price & value means that complaint is growing and you want to know why. Per topic you see exactly what it is about, from phone contact to hail damage repair.This is where review analytics makes the difference between answering reviews and using them. A recurring complaint about reachability is not a review problem, it is an operational problem. The dashboard makes it visible, so you can fix it.

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Zoom in on every location

Every location has its own dashboard with the same structure as the organization overview: Reputation Score, KPIs against goals, sentiment and the top complaints and compliments of that specific location. A location manager only sees what is relevant to their location, a regional manager switches between locations with one click.

The location table at organization level lists all your locations, sortable by score, rating, response rate, response time or unanswered reviews. Sort on any of them and the location falling behind sits right at the top. Locations with few reviews get a limited data label, so a single review never distorts the picture.

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KPI goals that fit your organization

You set goals at organization level for response rate, response time and rating. Every location automatically inherits those goals, unless you override them per location. Give a new location with a low score an achievable interim goal, and raise the bar for a top performer.

For dealer groups this connects directly to the importer's KPIs: response rate, speed and score are set as goals in the system, and the dashboard continuously shows whether every location is hitting them. No more quarterly surprises, but daily visibility on where you stand.

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50+

Trusted partners

5.0

"With three locations and growing brands like Omoda and Jaecoo, Repmanager saves us 30 minutes every day. That time goes to customers in the showroom."

Robin Jongerius

Hans Jongerius

5.0

"With three locations and growing brands like Omoda and Jaecoo, Repmanager saves us 30 minutes every day. That time goes to customers in the showroom."

Robin Jongerius

Hans Jongerius

Pricing

What are Repmanager's prices

Calculate how much Repmanager costs for your organization

Start for free

Free

All your reviews in one smart dashboard, with 25 AI replies per month. Free to use, no payment details required.

€0

per month

Start for free

Included

1 location, with Google and Klantenvertellen connected

All your reviews in one overview

Instant notification for every new review

25 AI replies per month

Dashboard with your reputation score

Free, no payment details

Lite

For business owners who want every review answered, without chasing them yourself. Unlimited AI replies and auto-reply.

€39

ex. VAT

per month

Start for free

Everything in Free, plus:

Up to 5 locations

Unlimited AI replies

AI trained on your tone of voice

Reply rules that answer reviews automatically

Review invitations via email and QR code

In-depth review analytics

Email support

Most popular

Pro

For organizations with multiple locations that want control per location. Compare locations, track KPI goals and work with your whole team.

€149

ex. VAT

per month

Number of locations
5 20 35 50 70

Everything in Lite, plus:

5 locations included, expandable up to 70

Unlimited users, with roles and permissions

Rep Shield blocks risky replies and filters spam

KPI targets for rating, response rate and response time

Compare locations side by side

Biggest complaints and compliments from your reviews

Personal onboarding and help with your AI settings

Support via email and meetings

Free

All your reviews in one smart dashboard, with 25 AI replies per month. Free to use, no payment details required.

€0

per month

Start for free

Included

1 location, with Google and Klantenvertellen connected

All your reviews in one overview

Instant notification for every new review

25 AI replies per month

Dashboard with your reputation score

Free, no payment details

Lite

For business owners who want every review answered, without chasing them yourself. Unlimited AI replies and auto-reply.

€32

ex. VAT

per month, billed yearly

Start for free

Everything in Free, plus:

Up to 5 locations

Unlimited AI replies

AI trained on your tone of voice

Reply rules that answer reviews automatically

Review invitations via email and QR code

In-depth review analytics

Email support

Most popular

Pro

For organizations with multiple locations that want control per location. Compare locations, track KPI goals and work with your whole team.

€124

ex. VAT

per month, billed yearly

Number of locations
5 20 35 50 70

Everything in Lite, plus:

5 locations included, expandable up to 70

Unlimited users, with roles and permissions

Rep Shield blocks risky replies and filters spam

KPI targets for rating, response rate and response time

Compare locations side by side

Biggest complaints and compliments from your reviews

Personal onboarding and help with your AI settings

Support via email and meetings

Bochane cleared a backlog of 2,000+ reviews.

Book a 15-minute demo. We show you how it works for your locations.

More than 35 companies went before you.

Or start free with the basics
Book a call
FAQ

FAQs

Everything you need to know about Repmanager

Not finding your answer? Contact us

What is review analytics?

Review analytics means analyzing all your reviews to extract steering information: how you score per location, how fast you respond, which sentiment dominates and which complaints and compliments keep coming back. In Repmanager you find all review analytics in the dashboard, at organization level and per location.

Can I view the dashboard per location and for the entire organization?

Yes. At the top of the dashboard you switch between the entire organization, a location group or one specific location. Every view has the same structure: Reputation Score, KPIs, sentiment and the top complaints and compliments at that level.

What is the Reputation Score?

The Reputation Score is one number from 0 to 100 that sums up your review performance. The score is built from five components: star score, response rate, sentiment, response speed and replied on time. In the dashboard you see the score per location and for the entire organization, including the breakdown per component.

Can I set my own KPI goals?

Yes. You set goals for response rate, response time SLA and rating. You can do this at organization level, after which every location inherits the goals, or per location with its own values. The dashboard shows per KPI whether you are on track or below target.

How are the top complaints and compliments determined?

The AI reads every review and automatically groups them by topic, such as staff and service, price and value or communication. The dashboard shows which topics come up most per period, including the trend versus the previous period. So you see instantly which complaint is growing and which compliment you are earning more often.Content